(2017) 홍콩 냉동오리 해외시장맞춤보고서

Ⅰ. 시장 통계 ··················································································································· 4
1. 통계분석 기준 설정 ····································································································· 6
2. 무역통계 종합분석 ······································································································· 7
3. 품목통계 종합분석 ······································································································· 9
Ⅱ. 시장 트렌드 ············································································································ 11
1. 한국산 인지도 ·점유율 低················································································· 13
2. 가금류 수입 의존도 高····················································································· 14
3. 훈제 오리 제품 인기 ························································································· 15
4. 항생제 규제 조치 계획 ····················································································· 16
Ⅲ. 경쟁제품 현지조사 ····················································································· 17
1. 경쟁제품 선정 ··································································································· 19
2. 정량 분석 ·········································································································· 20
3. 정성 분석 ·········································································································· 21
4. 현지 방문 조사자료 ·························································································· 23
Ⅳ. 경쟁사 분석 ·································································································· 28
1. 경쟁사 선정 ······································································································· 30
2. 경쟁사별 현황 파악 ·························································································· 31
Ⅴ. 유통구조 현황 ······························································································ 34
1. 추천 진출 경로 ································································································· 36
2. 전문가 인터뷰 ··································································································· 40
Ⅵ. 유통업체 현황 ································································································ 41
1. 주요 유통채널별 현황 및 프로모션 정보 ·························································· 43

Ⅶ. 통관 및 검역 정보 ······················································································· 47
1. 통관 및 검역 절차 ···························································································· 50
2. 관세율 정보 ······································································································· 52
3. 통관 및 검역 유의사항 ····················································································· 53
4. 통관거부사례 ····································································································· 54
Ⅷ. 인증 정보 ······································································································· 55
1. 인증 취득정보 ··································································································· 58
2. 제출서류 ············································································································ 61
3. 전문가 인터뷰 ··································································································· 62
Ⅸ. 라벨링 정보 ·································································································· 63
1. 라벨 표기사항 ··································································································· 65
2. 라벨링 예시 ······································································································· 66
Ⅹ. 위생요건 정보 ······························································································ 67
1. 식품첨가물 규정 ································································································ 69
※ 참고문헌 ········································································································· 71