(2017) 홍콩 표고버섯 해외시장맞춤보고서

Ⅰ. 시장 통계 ··················································································································· 4
1. 통계분석 기준 설정 ····································································································· 6
2. 무역통계 종합분석 ······································································································· 7
3. 품목통계 종합분석 ······································································································· 8
Ⅱ. 시장 트렌드 ·············································································································· 9
1. Market Trend 01. ···························································································· 11
2. Market Trend 02. ·························································································· 12
3. Market Trend 03. ···························································································· 13
4. Market Trend 04. ···························································································· 14
Ⅲ. 경쟁제품 현지조사 ····················································································· 15
1. 경쟁제품 선정 ··································································································· 17
2. 정량 분석 ·········································································································· 18
3. 정성 분석 ·········································································································· 19
4. 현지 방문 조사자료 ·························································································· 20
Ⅳ. 경쟁국가 분석 ······························································································ 26
1. 경쟁국가 선정 ··································································································· 28
2. 경쟁 국가별 현황 파악 ····················································································· 29
Ⅴ. 유통구조 현황 ······························································································ 32
1. 추천 진출 경로 ································································································· 34
2. 전문가 인터뷰 ··································································································· 38
Ⅵ. 유통업체 현황 ································································································ 39
1. 주요 유통채널별 현황 및 프로모션 정보 ·························································· 41

Ⅶ. 통관 및 검역 정보 ······················································································· 45
1. 통관 및 검역 절차 ···························································································· 48
2. 관세율 정보 ······································································································· 50
3. 통관 및 검역 유의사항 ····················································································· 51
4. 통관거부사례 ····································································································· 52
Ⅷ. 인증 정보 ······································································································· 53
1. 인증 취득정보 ··································································································· 55
2. 인증 취득제품 ··································································································· 57
3. 제출서류 ············································································································ 58
4. 전문가 인터뷰 ··································································································· 59
Ⅸ. 라벨링 정보 ·································································································· 60
1. 라벨 표기사항 ··································································································· 62
2. 라벨링 예시 ······································································································· 63
Ⅹ. 위생요건 정보 ······························································································ 64
1. 식품첨가물 규정 ································································································ 66
※ 참고문헌 ········································································································· 67