Ⅰ. 일본 마케팅 방안 ····················································· 1
1. 일본 시장 특징 ········································································· 1
2. 판매 전략 ··················································································· 2

Ⅱ. 일본 시장 정보 ························································· 6
1. 일본 소금 수입 추이 ······························································· 6
2. 일본 소금 소비 동향 ······························································· 7
3. 일본 소금 생산 동향 ······························································· 9
4. 주요 경쟁사 및 제품 동향 ··················································· 10

Ⅲ. 일본 가격 정보 ······················································· 13
1. 일반 식염 판매 현황 ····························································· 13
2. 죽염 판매 현황 ······································································· 14

Ⅳ. 일본 유통 정보 ······················································· 17
1. 일본 식품 유통업계 정보 ····················································· 17
2. 일본 유통 구조 ······································································· 19
3. 식염 유통 업체 ······································································· 22

Ⅴ. 일본 통관 정보 ······················································· 26
1. 관세율 ······················································································· 26
2. 통관 절차 ················································································· 26
3. 통관 거부 사례 ······································································· 33

Ⅵ. 일본 라벨링 정보 ··················································· 34
1. 라벨링 규정 ············································································· 34
2. 식염공정거래협의회 ······························································· 36
3. 그 외 관련 법률 ····································································· 39